RR Archives - AutoNews-Wire.com

3 Aug 2020

ROLLS-ROYCE REVEALS WHAT THE FIRST GOODWOOD GHOST TAUGHT THE MARQUE

by Enrique Kogan | posted in: News | 0

Before Rolls-Royce created the first Goodwood Ghost in 2009, significant time was invested in understanding the group of clients it was tailored to. These were men and women who held the marque’s relentless pursuit of perfection in high esteem and … Read More

28 Jul 2020

ROLLS-ROYCE REVEALS THE SUPER-LUXURY CONSUMER INSIGHTS THAT INFORMED NEW GHOST

by Marco Carvajal | posted in: News | 0

More than six years ago, a team of luxury intelligence specialists, designers, engineers and craftspeople assembled to begin development of the new Rolls-Royce Ghost. As with the first Goodwood Ghost, launched in 2009, this collective would work obsessively to ensure … Read More