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HYUNDAI PALISADE 2021 ADDS CALLIGRAPHY MODEL AND STREAMLINES CONTENT PACKAGING

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Hyundai today released product details for its 2021 Palisade SUV, including an all-new, premium Calligraphy model. The 2021 Palisade, including the Calligraphy model, begins arriving at Hyundai dealers in July.

2021 PALISADE CALLIGRAPHY
Adds to Palisade Limited trim:

Mechanical

  • HTRAC® AWD with AWD Lock
  • Downhill Brake Control
  • Snow Mode


Exterior

  • Calligraphy-exclusive 20-inch alloy wheels
  • HTRAC® badging
  • Calligraphy-exclusive front grille fascia
  • Premium side door garnish
  • Premium rear-accent lighting signature
  • Ultra-wide LED center high-mount stoplight (CHMSL)
  • Puddle lamps


Interior

  • Quilted-leather door panels
  • Microfiber-suede headliner
  • Premium cargo sill protection plate
  • Perforated-leather steering wheel


2021 Palisade has also undergone significant content repackaging to give buyers of all trim levels added comfort & convenience while streamlining shopper trim selections. Much of the former Drive Guidance package, including high-demand features such as a 10.25-inch navigation system, Highway Drive Assist, SiriusXM® Radio, Blue Link, and Driver Talk (in-car intercom system), was added to the Premium package and above. 

Further, Multiple Device Connection capability, HD radio® and Wireless Smartphone Connectivity (for Apple CarPlay® and Android Auto®) have been added to the SE model and above for vehicles without navigation. This generous repackaging ensures even more Palisade customers can enjoy these popular technologies in their ownership experience.

Even more, LED headlamps are now standard, while sunroof and LED map-interior lights have been added to the SEL model and above. Palisade trailer pre-wiring connectors, an important feature for those Palisade buyers who tow, has been upgraded from a 4-pin connector to an enhanced 7-pin connector design. Finally, a premium melange headliner has been added to the Premium package.

PALISADE EARLY BUYER SATISFACTION
In Hyundai early buyer studies, nearly half of Palisade buyers had never previously considered Hyundai, a clear indication of growing market consideration of the brand. Moreover, more than 60 percent of Palisade buyers represent conquest sales, such as when the vehicle traded-in is from a competitive brand.

Impressively, 77 percent of Palisade owners indicated strongly improved perceptions of Hyundai from their ownership experience. Finally, 98 percent of Palisade buyers confirmed they were likely to recommend a Hyundai purchase in the future to friends and families.

HYUNDAI COMPLIMENTARY MAINTENANCE AND AMERICA’S BEST WARRANTY®
Hyundai Complimentary Maintenance is the latest addition to the Hyundai Assurance program, which promises to create a better experience for shoppers and owners of Hyundai vehicles.

Hyundai Assurance is made up of Owner Assurance, now including complimentary maintenance, and Shopper Assurance, which together offer customers a variety of ways to simplify the buying process and improve the owning and service experience. Details on these promises include:

  • America’s Best Warranty: 10-year/100,000-mile powertrain limited warranty, 5-year/60,000-mile new vehicle limited warranty and 7-year anti-perforation warranty
  • Complimentary Maintenance: 3 years/36,000 miles of normal oil changes and tire rotations
Follow Luis Fernández:
Luis Fernández es productor de video, especializado en la industria automovilística. Sus artículos y videos sobre automóviles combinan su experiencia en el área automotriz con su talento fotográfico y de video. Luis es fundador de Voxel Media Group, una compañía que produce contenidos para televisión especializada en el mundo de los motores. Durante los últimos 12 años, ha producido para El Garaje TV, un canal de televisión temático que transmite 24/7 para Latinoamérica y gran parte de Europa. Su pasión por este campo, le ha permitido producir más de 1.000 horas de material que se han emitido en canales y programas de televisión de países como Alemania, Australia, Canadá y Puerto Rico. En la actualidad, está asociado con el grupo Contenta Media en la producción y distribución de videos “corta duración” para diferentes plataformas, como Internet, redes sociales y operadoras telefónicas, ademas de producir videos para el canal de TV de AutomotorPro.com y otros sitios asociados.

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